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What makes good design?
First of all, Good design is accessible. It is for people, for all people. Good design is not about aesthetics or style. It is not about making a product look cool or trendy. Good design is about how it feels. It is about how it works. When we look at a product and say, "that feels good," we are saying that the product is desirable, easy to use, and in tune with our needs. Good design is about taking the best from many sources and distilling it into a useful product. Good design reaches out and engages. It's straightforward and down-to-earth but also elegant and thoughtful. Good design is a process of discovery and innovation. Good designers can observe and propose solutions to problems they see around them. Good designers are not afraid to take risks, think outside the box, and explore new ways of doing things. Good design is always made for people. It is for the real world, not for an ideal world. Good design is accessible. Good design is honest. Good design is unobtrusive. Good design is long-lasting. Good design is consistent in every detail. Good design is environmentally friendly (RSS 2023).
Royalty free images
Royalty-free images are a special category of images that come with a unique license. Individuals and businesses can license a royalty-free image once, then use that image in perpetuity without having to renew the license. Unsplashed images (iStock Blog; 2022)
Free high-resolution Unsplash photos
Beautiful, free images gifted by the world's most generous community of photographers. Better than any royalty free or stock photos. About. Blog. Join the team.(Unsplash; nd)
What is typography
Typography is the art of arranging letters and text in a way that makes the copy legible, clear, and visually appealing to the reader. It involves font style, appearance, and structure, which aims to elicit certain emotions and convey specific messages. In short, typography is what brings the text to life (CareerFoundry 2023).
What is Target audience?
A target audience is a group of people defined by certain demographics and behavior. Often, businesses use what they know about their target audience to create user personas. These personas guide their decisions on marketing campaigns. (Sprout Social 2022).
References
What makes a good design? (no date) RSS. Available at: https://www.finchux.co/post/what-makes-a-good-design (Accessed: 10 October 2023).
Hannah, J. et al. (2023) Typography: What is it? The Complete Guide for 2023, CareerFoundry. Available at: https://careerfoundry.com/en/blog/ui-design/beginners-guide-to-typography/ (Accessed: 10 October 2023).
Target audience (2022) Sprout Social. Available at: https://sproutsocial.com/glossary/target-audience/ (Accessed: 10 October 2023).
Unsplash (no date) Explore free images, wallpapers, & backgrounds, Unsplash. Available at: https://unsplash.com/explore (Accessed: 10 October 2023).
Newscred (2022) Royalty free images for commercial use guide, iStock Blog. Available at: https://marketing.istockphoto.com/blog/royalty-free-images/#:~:text=What%20Are%20Royalty%2DFree%20Images,having%20to%20renew%20the%20license. (Accessed: 10 October 2023).
Unslashed images
A river running through a city next to a tall building photo – Free Building Image on Unsplash
Concrete building surrounded by trees during daytime photo – Free Belgium Image on Unsplash
Two teal-and-white skyscrapers photo – Free Building Image on Unsplash
Architectural photography of glass building photo – Free Building Image on Unsplash
A tall building with a green dome on top photo – Germany Image on Unsplash






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